
The Future of Search: Pay-Per-Result SEO vs. Generative Engine Optimization (GEO)
In today’s fast-evolving digital landscape, traditional SEO is no longer the sole path to getting your business discovered online. Local businesses, in particular, are moving away from the old, passive model of paying monthly retainers and hoping for results. Instead, two powerful approaches are emerging: Pay-Per-Result SEO and Generative Engine Optimization (GEO).